The purpose of this study is to determine the characteristics of consumers in making organic rice purchase decisions. Specified criteria: by age, gender, education, occupation, income, number of family members, time of consumption, and amount of consumption ever made. The study also aims to find out what consumer behavior factors can influence the purchasing decision of organic rice in the research area. The population used is consumers who have purchased organic rice and the technique used is Non Probability sampling using the Purposivve Sampling method. The results showed that independent variables showed that they were valid and real and had passed the classical assumption test. Furthermore, social variables partially affect the purchasi...
This study aims to analyze the effect of price, product quality and service quality on purchasing de...
The purpose of this study: 1) how does the organic rice consumer behavior at the houshehold level in...
Organic rice is claimed as one of staples food alternative choice. Consuming organic rice is not onl...
The purposes of this research were to analyze the process of consumer’s decision making on organic r...
The purpose of this study was to determine the characteristics of consumers of organic rice and to i...
Organic rice is an agricultural product which uses the system of organic diversification, is good fo...
Organic rice is an agricultural product which uses the system of organic diversification, is good fo...
Various cases of food poisoning has caused people to more selective in choosing food by taking into ...
Food is an essential commodities and strategic. Rice is one commodity food that has an important rol...
Preference is subjective taste for various choices of existing product attributes. Consumer preferen...
Preference is subjective taste for various choices of existing product attributes. Consumer preferen...
1000 Kebun Community is an organic community based in Bandung that aims to live a healthy life and c...
The development of organic rice in Bondowoso has high growth. The superiority of the product makes t...
Organic farming is a farming activity which is familiar with the environment. Organic farming is try...
1000 Kebun Community is an organic community based in Bandung that aims to live a healthy life and c...
This study aims to analyze the effect of price, product quality and service quality on purchasing de...
The purpose of this study: 1) how does the organic rice consumer behavior at the houshehold level in...
Organic rice is claimed as one of staples food alternative choice. Consuming organic rice is not onl...
The purposes of this research were to analyze the process of consumer’s decision making on organic r...
The purpose of this study was to determine the characteristics of consumers of organic rice and to i...
Organic rice is an agricultural product which uses the system of organic diversification, is good fo...
Organic rice is an agricultural product which uses the system of organic diversification, is good fo...
Various cases of food poisoning has caused people to more selective in choosing food by taking into ...
Food is an essential commodities and strategic. Rice is one commodity food that has an important rol...
Preference is subjective taste for various choices of existing product attributes. Consumer preferen...
Preference is subjective taste for various choices of existing product attributes. Consumer preferen...
1000 Kebun Community is an organic community based in Bandung that aims to live a healthy life and c...
The development of organic rice in Bondowoso has high growth. The superiority of the product makes t...
Organic farming is a farming activity which is familiar with the environment. Organic farming is try...
1000 Kebun Community is an organic community based in Bandung that aims to live a healthy life and c...
This study aims to analyze the effect of price, product quality and service quality on purchasing de...
The purpose of this study: 1) how does the organic rice consumer behavior at the houshehold level in...
Organic rice is claimed as one of staples food alternative choice. Consuming organic rice is not onl...