The aim of the article is to identify and describe ethno cultural features of the semantic of the dog (the eleventh zodiac animal) in Japanese lingvoculture. The relevance of the study is determined by the increasing scientific interest to the symbolic language and by the role of the zodiac in everyday life of the Japanese, including political discourse. The author points out that zodiac calendar serves as one of the means to express different ideas about the world and methodizes various information: temporal, spatial, astronomical. Therefore, every zodiac animal, including the dog, becomes a symbol, a dominant element of Japanese values and culture.The research methodology is based on the typological approach, which allows to determine cha...