The Role of Women in the Development of the Japanese Market in the Fifty Years after the War (1)(<Special issue>Women and their era)

This series of articls describes the role of women that have played in the development of the Japanese consumer market in the fifty years after World War II, 1945-1995. There are three key questions underlying this study: How have Japanese women contributed to the economic growth and improved the way of living? Does this experience of women in Japan apply to the market analysis in the Asian developing countries? What sort of values and life-style will Japanese women take in the near future?研究ノー