Add to ORKGThis paper examines the allocation of corporate donations among various categories of recipients and the reasons underlying that allocation. Ananalytical model is utilized to determine the importance of profitability,firm size, advertising expenditures and type of business in determining thelevel of support for each activity. The results demonstrate that corporategiving to artistic/cultural activities is correlated with advertisingexpenditures, while donations to educational, civic and health causes are not.Thus, support for culture and the arts is a means of directly promoting thefirm, while giving to other causes fulfills the firm\u27s goals throughalternative means
Strategic philanthropy, according to the literature, is becoming the state of the art in corporate c...
In line with the reappraisal of the welfare state concept started in the 1980s and culminated in the...
In line with the reappraisal of the welfare state concept started in the 1980s and culminated in the...
This paper examines the allocation of corporate donations among various categories of recipients and...
The paper addresses the issue of corporate support to the arts and culture. Drawing on the extant li...
The philanthropic activities of corporations provide an interesting economic problem because tradit...
Drawing on the agency theory and the stakeholder theory, this study assesses strategies for corporat...
This paper is an attempt to provide evidence on two questions: Why do companies sponsor art events, ...
The study sought to demonstrate that corporate giving is driven by specific corporate goals rather t...
This paper proposes a framework for analysing corporate philanthropy along the dimensions of busine...
In the past decade American corporations have donated approximately one percent of their net profits...
For the last decade or so, many corporations had talked about contribution to society and corporate ...
Corporate support for the Arts, what views are held by the corporate sector about their support for ...
Private U.S. corporations donated approximately $6 billion to nonprofit organiza-tions in 1994. Corp...
Sponsorship is a crucial revenue stream for many non-profit arts organisations. At the same time bus...
Strategic philanthropy, according to the literature, is becoming the state of the art in corporate c...
In line with the reappraisal of the welfare state concept started in the 1980s and culminated in the...
In line with the reappraisal of the welfare state concept started in the 1980s and culminated in the...
This paper examines the allocation of corporate donations among various categories of recipients and...
The paper addresses the issue of corporate support to the arts and culture. Drawing on the extant li...
The philanthropic activities of corporations provide an interesting economic problem because tradit...
Drawing on the agency theory and the stakeholder theory, this study assesses strategies for corporat...
This paper is an attempt to provide evidence on two questions: Why do companies sponsor art events, ...
The study sought to demonstrate that corporate giving is driven by specific corporate goals rather t...
This paper proposes a framework for analysing corporate philanthropy along the dimensions of busine...
In the past decade American corporations have donated approximately one percent of their net profits...
For the last decade or so, many corporations had talked about contribution to society and corporate ...
Corporate support for the Arts, what views are held by the corporate sector about their support for ...
Private U.S. corporations donated approximately $6 billion to nonprofit organiza-tions in 1994. Corp...
Sponsorship is a crucial revenue stream for many non-profit arts organisations. At the same time bus...
Strategic philanthropy, according to the literature, is becoming the state of the art in corporate c...
In line with the reappraisal of the welfare state concept started in the 1980s and culminated in the...
In line with the reappraisal of the welfare state concept started in the 1980s and culminated in the...