2 The Initial Impact of Organizational Development Interventions on Leadership, Teamwork, and Reward System upon Employee Satisfaction and Motivation:

This research, based on an Action Research Model, focuses on strengthening employee satisfaction and motivation at a sales and service company in Bangkok, Thailand. An initial analysis of the firm determined that the priority areas to be strengthened in order to achieve higher levels of employee satisfaction and motivation were leadership, teamwork and the reward system. The research was conducted using both qualitative and quantitative methods. A questionnaire was implemented, while focus group interviews as well as in-depth interviews of managers were conducted. An Organization Development Intervention (ODI) program was then designed based on the results of both the quantitative and qualitative data analysis. The impact of the ODI program was analyzed by comparing the Pre- and Post-ODI results using a t-test. The overall results demonstrated higher post-ODI levels of leadership, teamwork and an improved reward system. However, when considered by function group and position level, some showed a higher level whereas some remained the same. These quantitative findings were in line with the qualitative analyses which included a focus group and in-depth interviews. In addition, the relationships between the dependent variables (employee satisfaction and motivation) and the independent ones (leadership, teamwork and reward system) were also tested using a correlation analysis. The results demonstrated significant correlation between each independent and dependent variable