Optical absorption and confocal fluorescence micro-spectroscopy were applied to investigate Brønsted acidity in millimetre-sized extrudates of Na(H)-ZSM-5 and SiO2 with varying ZSM-5 content. Partially (residual Na present) and fully proton-exchanged extrudates were employed, using thiophene oligomerization as a probe reaction. Time-resolved in situ optical absorption spectra and time dependent DFT calculations revealed several initial reaction pathways during the oligomerization reaction. In particular, it was found that protonated thiophene monomers reacted by either oligomerization (via reaction with un-reacted thiophene monomers) or ring-opening, depending on the Brønsted acid site density in each sample. Moreover, fully-exchanged extru...