A good deal of recent debate over the nature of pleasure and pain has surrounded the alleged phenomenon of unconscious sensory pleasure and pain, or pleasures and pains whose subjects are entirely unaware of them while experiencing them. According to Ben Bramble, these putative pleasures and pains present a problem for attitudinal theories of pleasure and pain, since these theories claim that what makes something a sensory pleasure or pain is that one has a special sort of pro- or con-attitude toward it at the time one experiences it. In this paper, I look at the two existing defenses of attitudinal theories against this worry and explain (following Bramble) that each is inadequate. I show that this inadequacy is in part a result of existin...