New Forms of Intercultural Communication in a Globalised World

Communication is the basic concept in explaining globalisation. Globalisation can be observed as the world wide expansion of a functionally differentiated European society through intercultural communication. In this society, since the seventeenth century, intercultural communication has assumed the form of a modernist ethnocentrism based on values such as knowledge, pluralism and individualism. During the twentieth century, historical changes created the necessity for new forms of intercultural communication. In the last decade of that century, a transcultural form of communication based on dialogue was proposed as a basis for cross-cultural adaptation, a creation of multicultural identities and a construction of a hybrid multicultural society. However, this transcultural form creates paradoxes and difficulties in intercultural communication, mixing the preservation of cultural difference with the search for synthesis. Consequently, a new form of intercultural dialogue, dealing with incommensurable differences and managing conflicts, is needed to create coordination among different cultural perspectives