The need for communication and cultural awareness in the business world : an honors thesis [(HONRS 499)]

Over the years the corporations and firms of the United States have begun to lose their competitive edge over the world's other nations. Due to the enormity of the nation's deficit, the U.S. cannot afford to allow this competitive edge to diminish.The author of this thesis maintains that the utilization of exportation and internationalization can help the U.S. to regain this edge. However these endeavors cannot be accomplished successfully unless the importance of communication skills and cultural awareness is acknowledged in the business world and taught in institutions of higher education.Honors CollegeThesis (B.?.