Add to ORKGPerkembangan teknologi telah membuat pergeseran perilaku berbelanja pelanggan dari toko offline berpindah ke penjualan online di Indonesia, salah satunya ditandai dengan pertumbuhan penjualan online yang sedang mengalami peningkatan secara signifikan. Banyak faktor yang membuat konsumen berpindah dari belanja offline ke online salah satunya adalah Viral marketing, online consumer reviews dan harga. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh Viral marketing, online consumer reviews dan harga terhadap keputusan pembelian Shopee di Surabaya. Sampel penelitian ini sejumlah 104 responden. Variabel bebas terdiri dari variabel Viral marketing, online consumer reviews dan harga, sedangkan variabel terikat dalam penelitian ini adala...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
Perkembangan teknologi telah membuat pergeseran perilaku berbelanja pelanggan dari toko offline berp...
Abstract This research was conducted to determine the effect of Viral Marketing, Online Consumer Rev...
Background - The purchase decision is a very important factor for the existence and development of t...
Background - The purchase decision is a very important factor for the existence and development of t...
Perubahan perilaku konsumen dalam melakukan pembelian terjadi diakibatkan perkembangan internet yang...
Penelitian ini dilakukan untuk mengetahui, menganalisis, dan menerangkan pengaruh viral marketing, o...
Perkembangan bisnis online di Indonesia khususnya di Kota Padang mampu merubah pola perilaku konsum...
Penelitian ini bertujuan untuk menganalisis pengaruh variabel Pengaruh Viral Marketing, Kepercayaan...
ABSTRACTThis study was conducted to determine the effect of viral marketing and online marketing on ...
This study aims to determine the viral marketing effects and customer trust on purchasing decisions ...
ABSTRACTIn modern times, the internet has been considered as a necessity for many people. The use of...
AbstractThe purpose of this study is to describe customer review, customer rating, viral marketing a...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
Perkembangan teknologi telah membuat pergeseran perilaku berbelanja pelanggan dari toko offline berp...
Abstract This research was conducted to determine the effect of Viral Marketing, Online Consumer Rev...
Background - The purchase decision is a very important factor for the existence and development of t...
Background - The purchase decision is a very important factor for the existence and development of t...
Perubahan perilaku konsumen dalam melakukan pembelian terjadi diakibatkan perkembangan internet yang...
Penelitian ini dilakukan untuk mengetahui, menganalisis, dan menerangkan pengaruh viral marketing, o...
Perkembangan bisnis online di Indonesia khususnya di Kota Padang mampu merubah pola perilaku konsum...
Penelitian ini bertujuan untuk menganalisis pengaruh variabel Pengaruh Viral Marketing, Kepercayaan...
ABSTRACTThis study was conducted to determine the effect of viral marketing and online marketing on ...
This study aims to determine the viral marketing effects and customer trust on purchasing decisions ...
ABSTRACTIn modern times, the internet has been considered as a necessity for many people. The use of...
AbstractThe purpose of this study is to describe customer review, customer rating, viral marketing a...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...
This research aims to investigate the influence of pricing, promotion, and viral marketing on purcha...