This paper deals with two interconnected questions: How can organic farming (OF) cope with the increasing environmental issues? How can environmental issues be a cornerstone for the future development of organic agriculture? In this paper we propose to re-assess the doublebind relationship between organic agriculture and environmental issues. Our approach combines three elements: overview of related scientific literature, valuation of the concept of ecosystem services within a network of stakeholders, identification of some promising initiatives. Firstly we present a comprehensive view on the interrelationships between environment and organic farming: the concept of ecosystem services to agriculture is used to characterise both the services...