European Business Culture and Practice,Workbook 2: Analysing Culture for Business and Management

What this workbook is about: - In this book, we consider the some of the better known models of cultural difference and their usefulness. The key areas of study • Models of cultural difference • Business attitudes and doing business across cultures Learning Outcomes: The specific learning objective for this section are that you will be able to individually and through group discussion: • Analyse models for identifying and measuring cultural difference. • Describe business culture in some countries • Analyse different management styles in relation to culture