Early usage of the noun ἀπόφθεγμα and the corresponding verb are examined and discussed. The verb is consistently used to underline an authoritative speech act, calling attention to a particular individual’s dramatic statement. The noun “apophthegm” denote’s someone’s pointed utterance, often, but not necessarily, in response to a question. Overlappings of apophthegm with gnōmē, apomnēmoneuma, paroimia and chreia are also discussed. Apophthegms labeled as such in Xenophon, Aristotle, Plutarch, Diogenes Laertius, Stobaeus and other sources, are shown to be practically indistinguishable from chreia. Evidence for early collections of pagan apophthegms is summarized: apophthegmata occurs as a title for collections or as a header introducing lis...