The article is devoted to the concept of strategic marketing in the economic world, the concept of «strategic marketing» and its competing role in the development of modern company as an effective marketing tool of the XXI century. The essence of the strategy, as a key element of strategic planning, which plays an important role in the marketing program of development. From the standpoint proposed by the author, sets out the basic components of marketing strategies of modern organizations, the effectiveness of the use of strategic marketing and its place in the modern organization
Introduction. The article deals to the definition of the marketing place in the economic environment...
The master‘s thesis is about creating a real marketing strategy for the hygienic product by the trad...
in the scientific article the necessity of development and implementation of marketing strategies in...
The article analyses the marketing evolution, gives the original approach to marketing definition, e...
The article examines the prospects of strategic development of the system of marketing activities in...
The article analyzes the main purpose of the work carried out by the state to regulate economic proc...
The basic feature of our time is constant change. The world is becoming more globalized, needs and d...
This article considers the ability of managing the development of a company based on its marketing p...
The objective of this thesis is to increase the competitiveness of the company “Wine and other goodi...
This article explores the key role of marketing strategy in the development of an organization. This...
This article discusses the use of a marketing approach in managing a company, justifying the feasibi...
The subject of the study is the marketing approach to strategic sales management of enterprises. The...
This article analyzes the modern concept of strategic marketing and clarifies its content, determine...
The aim of the thesis is to suggest a marketing strategy for a specific company, including the marke...
The presented thesis analyses the strategic marketing management of a selected company and on the ba...
Introduction. The article deals to the definition of the marketing place in the economic environment...
The master‘s thesis is about creating a real marketing strategy for the hygienic product by the trad...
in the scientific article the necessity of development and implementation of marketing strategies in...
The article analyses the marketing evolution, gives the original approach to marketing definition, e...
The article examines the prospects of strategic development of the system of marketing activities in...
The article analyzes the main purpose of the work carried out by the state to regulate economic proc...
The basic feature of our time is constant change. The world is becoming more globalized, needs and d...
This article considers the ability of managing the development of a company based on its marketing p...
The objective of this thesis is to increase the competitiveness of the company “Wine and other goodi...
This article explores the key role of marketing strategy in the development of an organization. This...
This article discusses the use of a marketing approach in managing a company, justifying the feasibi...
The subject of the study is the marketing approach to strategic sales management of enterprises. The...
This article analyzes the modern concept of strategic marketing and clarifies its content, determine...
The aim of the thesis is to suggest a marketing strategy for a specific company, including the marke...
The presented thesis analyses the strategic marketing management of a selected company and on the ba...
Introduction. The article deals to the definition of the marketing place in the economic environment...
The master‘s thesis is about creating a real marketing strategy for the hygienic product by the trad...
in the scientific article the necessity of development and implementation of marketing strategies in...