Jacksonville Transit Fare Prepayment Demonstration

Volpe National Transportation Systems Center, Technical Reference Centerhttps://doi.org/10.21949/15271701982PDFTech ReportCharles River AssociatesJohn A. Volpe National Transportation Systems Center (U.S.)United States. Urban Mass Transportation AdministrationUnited States. Urban Mass Transportation AdministrationJacksonville (Florida)Demonstration projectsEmployersEvaluationFaresRidershipSubsidiesDOT-TSC-UMTA-82-34;UMTA-FL-06-0016-82-1The principal objective of the demonstration was to evaluate the impact upon sales of monthly transit passes that are promoted and sold through employers. The intent of the program was to place as few demands as possible on the employers who are enrolled in the program while increasing the convenience to employees of purchasing a pass and using the transit system. Employers were encouraged to institute a payroll deduction plan as a pass payment option to further increase the convenience of purchasing a pass. Many of the employers eventually began subsidizing part of the pass price as a further incentive for their employees to buy a pass. The major demonstration impacts and findings that have been documented during the course of this evaluation as they pertain to employers, employees, and the transit operator are summarized.138