Respondents use different ways to respond to rating scale items. Hence, item responses do not only capture the trait to be measured, but also the way respondents react to rating scales. So-called response styles have been incorporated in a variety of psychometric modeling approaches and investigated in applied fields. In my dissertation, I address psychometric and substantive research questions with regards to response styles in four research articles. In the first article, we structure the variety of psychometric approaches accounting for response styles. We propose a superordinate, unifying framework for such models by introducing one common parameterization. This parameterization then guides our analysis of commonalities and difference...