In this essay we reflect critically on how animal ethics, and in particular thinking about moral standing, is currently configured. Starting from the work of two influential ‘‘analytic’’ thinkers in this field, Peter Singer and Tom Regan, we examine some basic assumptions shared by these positions and demonstrate their conceptual failings—ones that have, despite efforts to the contrary, the general effect of marginalizing and excluding others. Inspired by the so-called ‘‘continental’’ philosophical tradition (in particular Emmanuel Levinas, Martin Heidegger, and Jacques Derrida), we then argue that what is needed is a change in the rules of the game, a change of the question. We alter the (pre-) normative question from ‘‘What prope...