Museums have never had it so good. New ones are being built all over the place, and existing ones are expanding; fund-raising campaigns have never been so successful, and visitor numbers have never been higher. Last year, for the first time ever, American museums attracted more than a billion visitors.(The Economist, April 21, 2001 : 1.) Museum attendance is also increasing in Canada. The most recent figures from Statistics Canada indicate that attendance at all types of museums reached over..
Our museums are in crisis - assailed on two sides by changes that threaten the very core of the inst...
Museums are part of a wider cultural and entertainment environment, which is ruled by highly demandi...
Due to new visa regulations, Chinese tourism is increasing in the United States and is likely to inc...
Museums have never had it so good. New ones are being built all over the place, and existing ones ar...
Since the late 1960s, marketers have increasingly been interested in the application of marketing th...
As generalists, economic developers are cognisant of the tourism industry but very few consider them...
This book is based on a multiple correspondence analysis of a database populated by the results of a...
American overnight visits to Canada were up 10 percent between January and May from the same period ...
This paper explores some of the challenges that cultural institutions face in trying to stay relevan...
Since the 1970s, the Western industri-alized world has witnessed an unprece-dented museum "boom...
This paper presents some personal perceptions about “drivers of change,” which have impacted the rol...
With the opening of its first public museum in 1773, the United States has given birth to a dynamic ...
This paper presents some personal perceptions about “drivers of change,” which have impacted the rol...
Museums have moved from a product to a marketing focus within the last ten years. This has entailed ...
There are very few texts on museum marketing. Those that exist are now dated and have failed to take...
Our museums are in crisis - assailed on two sides by changes that threaten the very core of the inst...
Museums are part of a wider cultural and entertainment environment, which is ruled by highly demandi...
Due to new visa regulations, Chinese tourism is increasing in the United States and is likely to inc...
Museums have never had it so good. New ones are being built all over the place, and existing ones ar...
Since the late 1960s, marketers have increasingly been interested in the application of marketing th...
As generalists, economic developers are cognisant of the tourism industry but very few consider them...
This book is based on a multiple correspondence analysis of a database populated by the results of a...
American overnight visits to Canada were up 10 percent between January and May from the same period ...
This paper explores some of the challenges that cultural institutions face in trying to stay relevan...
Since the 1970s, the Western industri-alized world has witnessed an unprece-dented museum "boom...
This paper presents some personal perceptions about “drivers of change,” which have impacted the rol...
With the opening of its first public museum in 1773, the United States has given birth to a dynamic ...
This paper presents some personal perceptions about “drivers of change,” which have impacted the rol...
Museums have moved from a product to a marketing focus within the last ten years. This has entailed ...
There are very few texts on museum marketing. Those that exist are now dated and have failed to take...
Our museums are in crisis - assailed on two sides by changes that threaten the very core of the inst...
Museums are part of a wider cultural and entertainment environment, which is ruled by highly demandi...
Due to new visa regulations, Chinese tourism is increasing in the United States and is likely to inc...