abstract (introduction): the seventies launched a development which, no doubt, will affect the social relations of future generations. the slogans of "service economy" (fuchs 1968, gershuny 1978), "electronic era or millenium" (evans 1979, robins, webster 1980), "third industrial revolution", (balkhausen 1978), "post-industrial society" (bell 1973, 1977, 1978, channon 1978), "information society" (parker 1976, porat 1977, 1978, barron, curnow 1979) and "leisure society" (jenkins, sherman 1979) ,emphasise at least two phenomena; the growing importance of knowledge and information in future societies and the creation of a new "information technology", without which the transition towards an information society would certainly be severely reta...