Our creative project focuses on the body image controversies that exist in public relations and advertising. We looked into different controversial advertisements and gave the public the opportunity to voice their opinion to supplement our research into the meso level culture and normalities.Advertisin
This study aims to determine the beliefs about advertising of two controversial products, namely pol...
New competition is not between companies’ products but between their added values in the form of adv...
The primary purpose of advertising is to provide information about a product and the company produci...
Our creative project focuses on the body image controversies that exist in public relations and adve...
Ethical issues are complex and manifest themselves in all aspects of humanity, including business. A...
The purpose of this study is to gain a better understanding of Swedish consumers' perceptions of e...
The purpose of this research endeavor was to solicit political support in hopes that the government ...
International audienceWomen may react differently to sexualized ads featuring women. Notably, while ...
The purpose of this research is to explain how mechanism of construction about healthy body shape cr...
Does Photoshop and the alteration of body images affect the self-esteem and purchasing habits of cus...
Consumerism is an umbrella term that relates to consumer protection, consumer education, and consume...
In recent decades, various initiatives have been taken at international level in order to promote th...
This is a book chapter from a new casebook, Advertising & Marketing Law: Cases and Materials, by Reb...
Our research was aimed at understanding the different types of bodies used in Portuguese ads, verify...
In today’s environment, it has been noticed that the major part of a company’s capital is spend on a...
This study aims to determine the beliefs about advertising of two controversial products, namely pol...
New competition is not between companies’ products but between their added values in the form of adv...
The primary purpose of advertising is to provide information about a product and the company produci...
Our creative project focuses on the body image controversies that exist in public relations and adve...
Ethical issues are complex and manifest themselves in all aspects of humanity, including business. A...
The purpose of this study is to gain a better understanding of Swedish consumers' perceptions of e...
The purpose of this research endeavor was to solicit political support in hopes that the government ...
International audienceWomen may react differently to sexualized ads featuring women. Notably, while ...
The purpose of this research is to explain how mechanism of construction about healthy body shape cr...
Does Photoshop and the alteration of body images affect the self-esteem and purchasing habits of cus...
Consumerism is an umbrella term that relates to consumer protection, consumer education, and consume...
In recent decades, various initiatives have been taken at international level in order to promote th...
This is a book chapter from a new casebook, Advertising & Marketing Law: Cases and Materials, by Reb...
Our research was aimed at understanding the different types of bodies used in Portuguese ads, verify...
In today’s environment, it has been noticed that the major part of a company’s capital is spend on a...
This study aims to determine the beliefs about advertising of two controversial products, namely pol...
New competition is not between companies’ products but between their added values in the form of adv...
The primary purpose of advertising is to provide information about a product and the company produci...