According to O’Donnell, “For Keynes, philosophy is the queen of the sciences.” As a matter of fact, his microeconomic theory of investment pertains to a rich philosophical background, developed since his PhD thesis. The purpose of this paper is threefold: to assess the limits of probabilistic reasoning according to Keynes; to stave off misconceptions and divergences in the analysis of his thought; to show that Keynes draws a non-probabilistic theory of decision where individuals expect in an analogical fashion by relying on conventions and emotions. Consequently, he lays the foundations of an alternative approach to standard theory.In order to achieve its purpose, the paper explores the following points: 1) uncertainty is, for Keynes, above...