This article seeks to provide an explanation of the shifts and trends in the insurgency and Russian counter-insurgency strategy in the North Caucasus. The first section identifies the multiple factors which initially contributed to the radicalisation and Islamisation of the conflict in Chechnya and how this fostered increased instability in the North Caucasus by the late 1990s, representing a serious threat to the security and integrity of the Russian state. The second section sets out how the incoming prime minister and then president Vladimir Putin seized on the growing crisis in the North Caucasus to develop and refine a new strategy which not only gained the support of the general Russian public, but also was a critical factor in cement...