Add to ORKGThis bachelor paper deals with the language of advertising slogans and headlines. In particular, it is concerned with word-formation processes as tools of linguistic creativity and innovation in print advertisements. Tato bakalářská práce se zabývá jazykem reklamních sloganů. Jejím cílem je především analýza využití slovotvorných procesů z hlediska jazykové kreativity a inovace v tištěné reklamě.Tato bakalářská práce se zabývá jazykem reklamních sloganů. Jejím cílem je především analýza využití slovotvorných procesů z hlediska jazykové kreativity a inovace v tištěné reklamě.Katedra anglistiky a amerikanistikyDokončená práce s úspěšnou obhajobo
This bachelor work focuses on the language of headlines in tabloid newspapers. Its aim is to analyze...
Reklama jest już częścią nowoczesnej kultury. Niniejsza praca ma na celu poddać analizie i porównać ...
The aim of this Bachelor Thesis is besides theoretical clarification of the necessary terms, definin...
This bachelor work deals with the language of print advertising. The work attempts to describe and a...
The thesis deals with the use of specific lexical and semantic features of the English language used...
Diplomová práce se zabývá problematikou tvorby a charakteristiky sloganů v obchodní síti. Práce je r...
The main goal of this bachelor’s thesis was to point out the importance and versatility of language ...
The main goal of this bachelor’s thesis was to point out the importance and versatility of language ...
Práce se zabývá užitím lexika v reklamních titulcích, které propagují kosmetické výrobky v britských...
The aim of this diploma paper was to determine whether different advertising slogans share the same ...
The theoretical part describes the specific aspects of the language of advertising and the English s...
The current article presents an attempt to provide the definition of advertising slogan as no unifor...
The aim of this Bachelor Thesis is besides theoretical clarification of the necessary terms, definin...
Diplomová práce se zabývá slovotvorbou v jazyku reklamy a je rozdělena do dvou hlavních částí. Teore...
This bachelor paper discusses the word-formation in branding. The theoretical part explains branding...
This bachelor work focuses on the language of headlines in tabloid newspapers. Its aim is to analyze...
Reklama jest już częścią nowoczesnej kultury. Niniejsza praca ma na celu poddać analizie i porównać ...
The aim of this Bachelor Thesis is besides theoretical clarification of the necessary terms, definin...
This bachelor work deals with the language of print advertising. The work attempts to describe and a...
The thesis deals with the use of specific lexical and semantic features of the English language used...
Diplomová práce se zabývá problematikou tvorby a charakteristiky sloganů v obchodní síti. Práce je r...
The main goal of this bachelor’s thesis was to point out the importance and versatility of language ...
The main goal of this bachelor’s thesis was to point out the importance and versatility of language ...
Práce se zabývá užitím lexika v reklamních titulcích, které propagují kosmetické výrobky v britských...
The aim of this diploma paper was to determine whether different advertising slogans share the same ...
The theoretical part describes the specific aspects of the language of advertising and the English s...
The current article presents an attempt to provide the definition of advertising slogan as no unifor...
The aim of this Bachelor Thesis is besides theoretical clarification of the necessary terms, definin...
Diplomová práce se zabývá slovotvorbou v jazyku reklamy a je rozdělena do dvou hlavních částí. Teore...
This bachelor paper discusses the word-formation in branding. The theoretical part explains branding...
This bachelor work focuses on the language of headlines in tabloid newspapers. Its aim is to analyze...
Reklama jest już częścią nowoczesnej kultury. Niniejsza praca ma na celu poddać analizie i porównać ...
The aim of this Bachelor Thesis is besides theoretical clarification of the necessary terms, definin...