Abstract: This study seeks to examine service quality in the context of automobile industry from customer’s point of view using SERVQUL model that has five main dimensions, viz., tangibles, responsiveness, reliability, assurance and empathy. A questionnaire was personally distributed to 120 customers selected randomly from three service locations of a Saudi Automotive Company (SAC) from three geographic locations in Saudi Arabia. The study also concludes that the most important quality dimensions from customer’s viewpoint was the reliability and assurance followed by tangibility and responsiveness while the empathy dimension was the least important
The purpose of this paper is to explore on the uni-dimensionality of service quality and how the dif...
Service is an identifiable, intangible activity that is the main objective of transaction that serv...
Thesis (M.B.A.)--North-West University, Potchefstroom Campus, 2008.The scope of this research study ...
Service quality in the automotive industry has frequently been identified as key differentiating fac...
Competitiveness and search for profits have called more attention towards customers satisfaction and...
Service quality is defined as the degree of alignment between customers’ expectations and their perc...
Understanding and sustaining customer satisfaction is vital and challenging specifically in the auto...
Understanding and sustaining customer satisfaction is vital and challenging specifically in the auto...
The highly competitive landscape of the automotive industry places increasing pressure on automotive...
The study is aimed to explore the gap between the level of expectation in service quality and servic...
An increase in information readiness and intense competition between service organizations leads to ...
The research is an investigation to establish whether a link exists between service quality and cust...
Abstract: The purpose of this paper is to explore the relationships among service quality features (...
Customer satisfaction has been a subject of great interest to organizations and researchers alike. T...
Abstract — Service Quality has received increased attention as a means for service firms to attract ...
The purpose of this paper is to explore on the uni-dimensionality of service quality and how the dif...
Service is an identifiable, intangible activity that is the main objective of transaction that serv...
Thesis (M.B.A.)--North-West University, Potchefstroom Campus, 2008.The scope of this research study ...
Service quality in the automotive industry has frequently been identified as key differentiating fac...
Competitiveness and search for profits have called more attention towards customers satisfaction and...
Service quality is defined as the degree of alignment between customers’ expectations and their perc...
Understanding and sustaining customer satisfaction is vital and challenging specifically in the auto...
Understanding and sustaining customer satisfaction is vital and challenging specifically in the auto...
The highly competitive landscape of the automotive industry places increasing pressure on automotive...
The study is aimed to explore the gap between the level of expectation in service quality and servic...
An increase in information readiness and intense competition between service organizations leads to ...
The research is an investigation to establish whether a link exists between service quality and cust...
Abstract: The purpose of this paper is to explore the relationships among service quality features (...
Customer satisfaction has been a subject of great interest to organizations and researchers alike. T...
Abstract — Service Quality has received increased attention as a means for service firms to attract ...
The purpose of this paper is to explore on the uni-dimensionality of service quality and how the dif...
Service is an identifiable, intangible activity that is the main objective of transaction that serv...
Thesis (M.B.A.)--North-West University, Potchefstroom Campus, 2008.The scope of this research study ...