An application of the marketing concept in health-care services planning: a case repor
Course syllabus for HLAD 648 H.A.: Marketing for Health Care Services Course description: Deals with...
A review of the leading textbooks published for health care marketing courses shows that they do not...
The application of health care marketing is seen as a relatively recent phenomenon. Marketing is dis...
The integration of marketing in the field of health care, starting with the 50’s, was accompanied by...
The article investigates the contemporary economic tendencies that marketing is a new perspective fo...
According to the literature the application of the marketing concept philosophy is fundamental to th...
AIM: To generate thought and discussion regarding the application of key features of generic service...
The aim of this theses is acquaint with the knowledge of marketing and its use in health care with p...
The organisation and management of health care services is a central theme within public policy acro...
Perspective on what constitutes marketing and on the place marketing holds in the firm have undergon...
In autonomy era, public health center demanded become customer-driven government that paying attenti...
Health care has become an extremely important issue during the economic development. Vietnamese rapi...
The main target of this Master thesis is to find out health insurance company's possibilities in cre...
AIM: To present an overview of the concepts of marketing and to examine ways in which they can be ap...
Healthcare marketing is a new and under-utilized field. The marketing of non-profit hospitals has be...
Course syllabus for HLAD 648 H.A.: Marketing for Health Care Services Course description: Deals with...
A review of the leading textbooks published for health care marketing courses shows that they do not...
The application of health care marketing is seen as a relatively recent phenomenon. Marketing is dis...
The integration of marketing in the field of health care, starting with the 50’s, was accompanied by...
The article investigates the contemporary economic tendencies that marketing is a new perspective fo...
According to the literature the application of the marketing concept philosophy is fundamental to th...
AIM: To generate thought and discussion regarding the application of key features of generic service...
The aim of this theses is acquaint with the knowledge of marketing and its use in health care with p...
The organisation and management of health care services is a central theme within public policy acro...
Perspective on what constitutes marketing and on the place marketing holds in the firm have undergon...
In autonomy era, public health center demanded become customer-driven government that paying attenti...
Health care has become an extremely important issue during the economic development. Vietnamese rapi...
The main target of this Master thesis is to find out health insurance company's possibilities in cre...
AIM: To present an overview of the concepts of marketing and to examine ways in which they can be ap...
Healthcare marketing is a new and under-utilized field. The marketing of non-profit hospitals has be...
Course syllabus for HLAD 648 H.A.: Marketing for Health Care Services Course description: Deals with...
A review of the leading textbooks published for health care marketing courses shows that they do not...
The application of health care marketing is seen as a relatively recent phenomenon. Marketing is dis...