The aim of this theses is acquaint with the knowledge of marketing and its use in health care with particular application in medical devices
An application of the marketing concept in health-care services planning: a case repor
The aim of this study was to give general information about marketing communication and marketing co...
Mention the word marketing to employees at most com-panies, and they will understand how it relates ...
The aim of this thesis is to refer to the possibilities of the marketing usage in the health care to...
Course syllabus for HLAD 648 H.A.: Marketing for Health Care Services Course description: Deals with...
Introduction. The medical sphere is constantly evolving, requiring improved approaches to its organi...
Marketing is a science and as such is a complex discipline replete with theories and constructions. ...
The article investigates the contemporary economic tendencies that marketing is a new perspective fo...
In my thesis I described marketing in the healthcare- concretely in FN Motol. Thesis describes servi...
The application of health care marketing is seen as a relatively recent phenomenon. Marketing is dis...
The main target of this Master thesis is to find out health insurance company's possibilities in cre...
A review of the leading textbooks published for health care marketing courses shows that they do not...
SIGLEAvailable from British Library Document Supply Centre-DSC:96/17362 / BLDSC - British Library Do...
Includes bibliographical references (pages 119-126)The primary purpose of this study was to ascertai...
It might seem that marketing and quality are two different worlds, two different management concepts...
An application of the marketing concept in health-care services planning: a case repor
The aim of this study was to give general information about marketing communication and marketing co...
Mention the word marketing to employees at most com-panies, and they will understand how it relates ...
The aim of this thesis is to refer to the possibilities of the marketing usage in the health care to...
Course syllabus for HLAD 648 H.A.: Marketing for Health Care Services Course description: Deals with...
Introduction. The medical sphere is constantly evolving, requiring improved approaches to its organi...
Marketing is a science and as such is a complex discipline replete with theories and constructions. ...
The article investigates the contemporary economic tendencies that marketing is a new perspective fo...
In my thesis I described marketing in the healthcare- concretely in FN Motol. Thesis describes servi...
The application of health care marketing is seen as a relatively recent phenomenon. Marketing is dis...
The main target of this Master thesis is to find out health insurance company's possibilities in cre...
A review of the leading textbooks published for health care marketing courses shows that they do not...
SIGLEAvailable from British Library Document Supply Centre-DSC:96/17362 / BLDSC - British Library Do...
Includes bibliographical references (pages 119-126)The primary purpose of this study was to ascertai...
It might seem that marketing and quality are two different worlds, two different management concepts...
An application of the marketing concept in health-care services planning: a case repor
The aim of this study was to give general information about marketing communication and marketing co...
Mention the word marketing to employees at most com-panies, and they will understand how it relates ...