Understanding Travel Promotional Narratives: The Influence of Narrative Transportation and Skepticism

319 p.Thesis (Ph.D.)--University of Illinois at Urbana-Champaign, 2008.Overall, data analysis revealed several significant findings, indicating that message cue, skepticism towards travel articles, skepticism towards travel brochures, travel experience to Charleston, gender, and age had a significant influence on participants' skepticism towards travel articles, participants' skepticism towards travel brochures, and/or participants' degree of narrative transportation.U of I OnlyRestricted to the U of I community idenfinitely during batch ingest of legacy ETD