Using a database with magazine readership data and ailment conditions, we attempt to see if commercially available consumer databases can be used for effective predictive modelling
Nowadays, an increasing number of information technology tools are implemented in order to support d...
Part 10: Mining Humanistic Data Workshop (MHDW)International audienceIn this paper, we present a pre...
participant teams in the marketing simulation COMPETE to apply their knowledge of multiple regressio...
Since customer relationship management (CRM) plays an increasingly important role in a company's mar...
Finding the optimum quantity of the circulation of magazines is a difficult task due to the effects ...
Since customer relationship management (CRM) plays an increasingly important role in a company’s mar...
Today, many magazine publishing houses faces the problem of future predictions of their products. In...
Since customer relationship management (CRM) plays an increasingly important role in a company’s mar...
With recent advances in information technology, most companies are amassing extensive customerdataba...
This article explores the concept of predictive modeling, its relevance, and its applications across...
ISBN : 0-387-23566-3A new model for describing the probability of customer respond in database marke...
Data gathering and processing is very important for every business. Database and especially, Databas...
Nowadays, an increasing number of information technology tools are implemented in order to support d...
In this work, 132,229 articles from a Swedish news publisher are used to explore news article popula...
This paper presents an experimental study on predicting demographics for the users of a large news p...
Nowadays, an increasing number of information technology tools are implemented in order to support d...
Part 10: Mining Humanistic Data Workshop (MHDW)International audienceIn this paper, we present a pre...
participant teams in the marketing simulation COMPETE to apply their knowledge of multiple regressio...
Since customer relationship management (CRM) plays an increasingly important role in a company's mar...
Finding the optimum quantity of the circulation of magazines is a difficult task due to the effects ...
Since customer relationship management (CRM) plays an increasingly important role in a company’s mar...
Today, many magazine publishing houses faces the problem of future predictions of their products. In...
Since customer relationship management (CRM) plays an increasingly important role in a company’s mar...
With recent advances in information technology, most companies are amassing extensive customerdataba...
This article explores the concept of predictive modeling, its relevance, and its applications across...
ISBN : 0-387-23566-3A new model for describing the probability of customer respond in database marke...
Data gathering and processing is very important for every business. Database and especially, Databas...
Nowadays, an increasing number of information technology tools are implemented in order to support d...
In this work, 132,229 articles from a Swedish news publisher are used to explore news article popula...
This paper presents an experimental study on predicting demographics for the users of a large news p...
Nowadays, an increasing number of information technology tools are implemented in order to support d...
Part 10: Mining Humanistic Data Workshop (MHDW)International audienceIn this paper, we present a pre...
participant teams in the marketing simulation COMPETE to apply their knowledge of multiple regressio...