Beauty as competition advantage on the labour market

The aim of this thesis is to evaluate role of beauty on the labour market, mainly with emphasis on employment discrimination and gender differences. Existing approaches of economics of beauty and examples of experiments are introduced in the theoretical part as well as discrimination models and situation of labour market in the Czech Republic. The practical part is based on the research with online questionnaire survey. The variable of beauty consists of respondent´s self-evaluation, panel evaluation and BMI, statistically set up by summation. The verification of 7 outlined hypothesis are done through the Spearman´s rank correlation coefficient and so various aspects of beauty reward are analysed. The relation between attractiveness and wage, job finding rate, career growth rate and favouring of women with men superior was confirmed. Despite the insufficient survey sample size, which brought rather indicative results, it is possible to conclude that in the examined area with economic graduates the discrimination due to physical attractiveness is realized. Moreover, respondents stated that they consider physical appearance an important factor of success at selection procedure, so they themselves ascribe it significant value in this respect