Presidents of the Czech Republic - Medial Representations of Václav Havel and Václav Klaus

Jaroslav Šimáček - Diploma Thesis Abstract The diploma thesis "Presidents of the Czech Republic - Medial representations of Václav Havel and Václav Klaus" analyses media images of presidents of Czech Republic Václav Havel and Václav Klaus in magazine Týden. After delimination president's role in czech political system and introducing to concrete heads of the state in the biographical part, author deals with media's role and function in contemporary world. At the same time he brings out medial communication manners and generation media images. Consequently he examines new technological possibilities in medial world plus procedure at media content analysis, which is chosen as main method. In methodology part author links hypotheses, concerning with media images of czech presidents, also describes concrete working methods and characterizes choice of medium. Select experimental period is the second presidential term of both presidents. In practical part author tries to prove or disprove given hypotheses. The research proceeds first of all in the internet archive of magazine Týden, that contains data since 1994 and is relatively well - aranged. The aim of this diploma thesis is creation of media images of Václav Havel and Václav Klaus in chosen medium. Key words: president, Czech Republic, Václav Havel, Václav..