Social media & journalism: reporting the world through user generated content

Nowadays, social media are ubiquitous, offering many opportunities for people to share and access information, to create and distribute content, and to interact with more traditional media. For news organisations the social web has become an important platform for distributing content as well as a space where reporting and newsgathering takes place. This interview, with two news professionals who work exclusively on bringing social media content to broadcast news, explores some of the challenges and opportunities facing journalism as it moves into the digital age