2014 FIFA World Cup in Brazil: Local Residents' Perceptions of Impacts, Emotions, Attachment, and Their Support for the Event

This study investigates the relationships between local residents’ attachment and their emotions ‘positive and negative’ towards the World Cup, residents’ emotions and their perceptions of impact from the FIFA 2014 World Cup Games, and residents’ perceptions of impact and their support for the event. For conducting this study, data collection was carried out using a stratified random sampling approach from a sample of residents (n=3770) located in 12 cities in Brazil that hosted the World Cup games during the spring of 2014. The LISREL 8.7 structural equation analysis package was used to analyse the data. The results suggest that there is a direct relationship between residents’ attachment and both positive and negative emotions towards the event; between positive emotions and both the perceptions of positive impacts and the perceptions of negative impacts and so forth. The study also identified a direct significant impact between positive impact perceptions and support for mega-event and between positive negative perceptions and support for mega-event