THE ACADEMIC PERSONNEL MOTIVATION - A FACTOR FOR HIGH QUALITY EDUCATIONAL PRODUCT

The present paper consecutively puts an accent on 1) the quality of higher education as a national priority, 2) the qualification and motivation of the academic staff as factors for offering an educational product of high quality, 3) the strategies, policies and practices for motivating the academic personnel. The necessity of education improvement is adduced, the strategies and politics in the field of academic personnel training are presented, and the possible effects from a wrong approach to employees’ motivation in academic environment are commented