Add to ORKGThis paper presents the evolution of logo graphics side by side with the brand that it represents and the perception of the target audience. It will show the importance of the logo in the organisational identity and marketing strategy
In the public eye the organization is always considered or fully represented by its corporate identi...
Branding has become a very instrumental way for organizations to communicate to the customer in to...
Purpose – This paper attempts to shed light on a further understanding of the notion of corporate id...
This paper shows the difference between a corporate identity and image, the defining elements of ide...
The paper presents some variants in making a logotype necessary in the building of an efficient visu...
An increase in the means of communication with the development of technology has brought companies t...
AbstractThis paper presents the importance of a logo as a graphic element to support a corporate ide...
To design a logo is a special work. It means creation, intelligence, use of colors, and of course, s...
AbstractThis paper talks about the implementation of a lot of graphic elements to design such a spec...
Due to the rapid changes in the marketing environment, organizations find themselves in an outdated ...
A good communication is a strategic marketing issue for all companies. This communication can be led...
The paper analyses the support elements of a logo graphic structure and their role to design an inte...
The purpose of this paper is to examine the role of logotypes within the visual identity and identif...
International audienceA true signs of the times, a logo represents the identity of an organisation o...
In this study we are seeking to discover the norms in the design of logotypes and how they havechang...
In the public eye the organization is always considered or fully represented by its corporate identi...
Branding has become a very instrumental way for organizations to communicate to the customer in to...
Purpose – This paper attempts to shed light on a further understanding of the notion of corporate id...
This paper shows the difference between a corporate identity and image, the defining elements of ide...
The paper presents some variants in making a logotype necessary in the building of an efficient visu...
An increase in the means of communication with the development of technology has brought companies t...
AbstractThis paper presents the importance of a logo as a graphic element to support a corporate ide...
To design a logo is a special work. It means creation, intelligence, use of colors, and of course, s...
AbstractThis paper talks about the implementation of a lot of graphic elements to design such a spec...
Due to the rapid changes in the marketing environment, organizations find themselves in an outdated ...
A good communication is a strategic marketing issue for all companies. This communication can be led...
The paper analyses the support elements of a logo graphic structure and their role to design an inte...
The purpose of this paper is to examine the role of logotypes within the visual identity and identif...
International audienceA true signs of the times, a logo represents the identity of an organisation o...
In this study we are seeking to discover the norms in the design of logotypes and how they havechang...
In the public eye the organization is always considered or fully represented by its corporate identi...
Branding has become a very instrumental way for organizations to communicate to the customer in to...
Purpose – This paper attempts to shed light on a further understanding of the notion of corporate id...