The Evaluation of Mobile Sector in Turkey in Terms of Mobile Supply Chain Management Practices

Part 3: StrategyInternational audienceToday companies face enormous pressure to reduce costs while increasing innovation and improving customer service and responsiveness. Supply Chain Management enables collaboration, planning, execution and coordination of the entire supply network, empowering companies to adapt their supply chain processes to an ever-changing competitive environment. Obviously, companies should replace traditional linear supply chains with adaptive supply chain networks in which partners are given simultaneous, accurate information about purchase, production, demand, supply, sale and other operational activities. In order to compete in the market place, mobile supply chains remedy their products and services in order to meet the needs of the increasing flow of information in small-scale companies to large-sized companies. This means that advances in mobile technology are critical for mobile supply chains. In this sense, this paper examines mobile sector in Turkey and analyze how the value of information technology in mobile supply chains presents a growing opportunity in Turkish markets