Add to ORKGAdvertising and visual messages have long been a source of public debate due to the gray area they occupy within biases and half-truths, especially since the advent of social media. Online targeted communications can spread rapidly with little external validation. This thesis represents a creative exploration of the power personally held by visual communications developers, with a focus on how information and design can be manipulated to present different viewpoints. The final product is a series of 6 ads depict opposing viewpoints that Americans may have on the social issue of Muslim populations in America. These advertisements, developed for social media, namely Facebook, are made in pairs that feature the same sources of information as a...
This dissertation examined cognitive, emotional, and behavioral responses to different channels of p...
Once upon a time different political perspectives were provided to the public by media reporting, of...
In the United States electoral advertising on television has always been the most important campaign...
In the American press, news publishers and advertisers have enjoyed a close relationship well before...
The presidential candidate\u27s campaign faced the threat of being derailed following a scathing dep...
In this era of politically charged social media uses, broadcast campaign advertising is being transf...
How has the advertising industry been changed by the rise and proliferation of social media? My diss...
abstract: This Thesis presentation and book review is on social media manipulation and the issue of ...
Consumers had either positive or negative interpretations based on multiple factors. However, the fa...
From the presidential race to the battle for the office of New York City mayor, American political c...
Advertising reaches millions of audiences every day, yet some of the most impactful ads only appear ...
When the topic of new forms of advertising media was suggested for this research paper I was a bit w...
Political actors have increasingly incorporated digital advertising into their persuasive efforts. G...
Social media have changed the way individuals interact with each other, with corporations and with b...
Political actors have increasingly incorporated digital advertising into their persuasive efforts. G...
This dissertation examined cognitive, emotional, and behavioral responses to different channels of p...
Once upon a time different political perspectives were provided to the public by media reporting, of...
In the United States electoral advertising on television has always been the most important campaign...
In the American press, news publishers and advertisers have enjoyed a close relationship well before...
The presidential candidate\u27s campaign faced the threat of being derailed following a scathing dep...
In this era of politically charged social media uses, broadcast campaign advertising is being transf...
How has the advertising industry been changed by the rise and proliferation of social media? My diss...
abstract: This Thesis presentation and book review is on social media manipulation and the issue of ...
Consumers had either positive or negative interpretations based on multiple factors. However, the fa...
From the presidential race to the battle for the office of New York City mayor, American political c...
Advertising reaches millions of audiences every day, yet some of the most impactful ads only appear ...
When the topic of new forms of advertising media was suggested for this research paper I was a bit w...
Political actors have increasingly incorporated digital advertising into their persuasive efforts. G...
Social media have changed the way individuals interact with each other, with corporations and with b...
Political actors have increasingly incorporated digital advertising into their persuasive efforts. G...
This dissertation examined cognitive, emotional, and behavioral responses to different channels of p...
Once upon a time different political perspectives were provided to the public by media reporting, of...
In the United States electoral advertising on television has always been the most important campaign...