On modelling evolution of trust in organisations towards mediating collaboration

The market is continuously evolving to match the pace of business transactions conducted in today's technically connected and digitalised world. Organisations need to be properly prepared to either individually or in collaboration with others match the market evolution, which is characterised by: the increasing intensity of competition on acquisition of opportunities, the demand for the large amount of resources and large number of different competencies, and the continuous increase scarcity of resources, among others. Collaborative networks of organisations have therefore manifested in the market addressing these challenges. Establishing fruitful collaboration is challenging and therefore a proper approach to mediate collaboration among organisations is needed to support resolving the emerging disputes during their interactions. Creating trust among organisations is a base requirement for them to quickly join their efforts in the dynamic formation of a goal-oriented collaborative network, in order to respond to market opportunities, and thus committing themselves to the established collaboration. But trust between two organisations dynamically evolves over time. This article addresses the aspects of modelling of evolution of trustworthiness of organisations as a way to raise the understanding of trust concept and applying these concepts to enhance and mediate collaboration among organisations. It also addresses the aspects related to different forms of trust models in organisations as well as characterisation of the life cycle of trust in organisations