International audienceSince communists came to power in Romania, cinema became an important propagandatool. The government invested largely, in addition to the production field, in the development ofdistribution and exploitation of movies. Whereas the rural area represented the major target, theforeign exportation was the last domain that concern the government. Nevertheless, in the bipolarcontext of cold war, the new Romanian cinema policy promoted by the communists created theconditions for a larger participation, through cinema, at the ideological fight between East and West.This article analyses the resources, the strategies, the networks and the policies ofRomanian political and cultural authorities to distribute, to promote and to mak...