Information Need and Information Seeking Behaviour of Villagers of Lucknow, India

Information seeking is viewed as cognitive exercise and information need is now becoming basic need of the human beings. The papers deals with information needs and information seeking behavior of the villagers who are playing a major role in economic condition of the country, but what resources they are getting for satisfying their information need. The condition of villages is not so good in terms of information gathering. Therefore the paper highlights the status of information need the information behavior of villagers in Mohanlalganj Block, Lucknow City, India