Nakladništvo i distribucija elektroničke knjige

Danas, kada smo dobrano zagazili u 21.stoljeće, elektronička knjiga i ostale srodne elektroničke publikacije te medij(internet) putem kojeg ih čitamo i promatramo postali su dio ljudske svakodnevice. Elektronička knjiga u svojoj naravi potiče na razmišljanje o njenom analognom obliku, no i sama kao relativno nov proizvod donosi mnoštvo pitanja o razvoju i izgledu u budućnosti, o njenom sadržaju te njenoj uporabljivosti. Način zaštite elektroničke knjige može označavati njenu smrt ili njeno preporođenje, kao i izvor korisničkog revolta ili novu renesansu, gdje će široko dostupno znanje i informatička pismenost korisnika omogućiti izgradnju funkcionalnog i obrazovanog društva. Kroz sfere elektroničkog nakladništva prolazi se kroz prepreke i zahtjeve koji se nameću i hrvatskom i stranom tržištu elektroničkom knjigom i drugim elektroničkim publikacijama. Distribucijom elektroničke knjige opisani su kanali kojima se ona dostavlja pred virtualan ili stvarni kućni prag korisnika, te putem kojih korisnik komunicira s nakladnikom ili distributerom. U radu se progovara i o problemima koji se vežu uz elektroničku knjigu a to su piratizacija sadržaja, hiperprodukcija knjižnih naslova te vjerodostojnost javno dostupnih izvora znanja.Today, as we stepped well in the 21. century, electronic book and other related electronic publications, as well as the media (internet) by which we read and observe given content became a part of human everyday. Electronic book, in its core, deeply encourages thought about her analog and traditional format, but the sole definition of herself as the relatively new product bears much issues about her growth, development and future appearance, about her content and usability in upcoming years.The means of protection of electronic book could indicate her death or her rebirth(as a format), as well as the source of user frustrations and revolt or new educational and cultural renaissance, where the broadly available public knowledge and computer literacy could enable building of functional and educated society. Trough domains of electronic publishing,we observe obstacles and issues which are imposed on foreign and native book market, as well as the market of related electronic publications. The channels which bring closer the publishers, retailers and distributors to the customers are described as distribution channels, by which in the work , are depicted different methods of content delivery from the primary source to the end user. Issues brough in the paper are issues of all electronic publications, but explained from viewpoint of electronic book.Some of the issues are content piracy, hyperproduction of content and credibility of works available in public domain as common goods