This chapter focuses on the luxury fashion sector, introducing its characteristic business models and presenting the management of creative processes oriented to develop a strong brand strategy through a coherent stylistic identity
We use a field research design to examine management control systems in creative teams working in fa...
We use a field research design to examine management control systems in creative teams working in fa...
This paper examines how luxury fashion brands renew themselves in order to balance the exclusivity t...
This chapter focuses on the luxury fashion sector, introducing its characteristic business models an...
This chapter focuses on the luxury fashion sector, introducing its characteristic business models an...
This chapter focuses on the luxury fashion sector, introducing its characteristic business models an...
This chapter considers the role of creativity in the production and delivery of luxury fashion goods...
We want to identify the factors of how to maintain a luxury fashion brand. To do this, we have to fi...
We want to identify the factors of how to maintain a luxury fashion brand. To do this, we have to fi...
The small literature on the business of luxury fashion is located within specialist journalism and p...
This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on ...
This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on ...
This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on ...
Today, most of the so-called luxury streets are covered with advertisements and stores of the mass f...
his textbook examines fashion luxury brand management, providing students with a comprehensive under...
We use a field research design to examine management control systems in creative teams working in fa...
We use a field research design to examine management control systems in creative teams working in fa...
This paper examines how luxury fashion brands renew themselves in order to balance the exclusivity t...
This chapter focuses on the luxury fashion sector, introducing its characteristic business models an...
This chapter focuses on the luxury fashion sector, introducing its characteristic business models an...
This chapter focuses on the luxury fashion sector, introducing its characteristic business models an...
This chapter considers the role of creativity in the production and delivery of luxury fashion goods...
We want to identify the factors of how to maintain a luxury fashion brand. To do this, we have to fi...
We want to identify the factors of how to maintain a luxury fashion brand. To do this, we have to fi...
The small literature on the business of luxury fashion is located within specialist journalism and p...
This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on ...
This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on ...
This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on ...
Today, most of the so-called luxury streets are covered with advertisements and stores of the mass f...
his textbook examines fashion luxury brand management, providing students with a comprehensive under...
We use a field research design to examine management control systems in creative teams working in fa...
We use a field research design to examine management control systems in creative teams working in fa...
This paper examines how luxury fashion brands renew themselves in order to balance the exclusivity t...