Add to ORKGTransnational corporations (TNCs) have a central role to play in globalization. At the same time, globalization carries risks for the corporation, and not all of those associated with TNCs may support globalization. While much of the globalization literature suggests that corporations are globalizing their production systems, or contributing to a global culture, there is little exploration of how globalization is framed and mediated within the corporate community itself. This article employs a semiotic analysis of images and texts from annual reports of Fortune Global 500 corporations. It argues that globalizing TNCs generate several narratives geared to persuading employees, shareholders, business partners and members of the financial comm...
The word globalization finds its way into many commentaries these days, in different ways and diff...
Fairclough (2003) argues that there is a discourse of globalization - one in which globalization is ...
The rapid development of the globalization of business has caused an increase in competition in th...
The rationale for multinational corporations is the creation and sustenance of global networks to in...
In the process of globalization, many transnational corporations have emerged and there is more of t...
Today’s discussions on globalization are more alive and controversial. As is acknowledged as a fact,...
Abstract: This article analyses the main world transnational companies (TNCs) and the impa...
The rationale for multinational corporations is the creation and sustenance of global networks to in...
After exploring the meaning of globalization at different levels: world, country, industry, company ...
The phenomenon of transnationalisation and multinationalisation evokes just the differences between ...
The concept of globalization has become a shorthand for making sense of contemporary society. It ref...
Fairclough (2003) argues that there is a discourse of globalization - one in which globalization is ...
During last century, the multinational companies have become the economic main actor in the world ma...
This presentation will look back at how large corporations have shaped global governance in the past...
At the dawn of the new millennium, globalisation has become the most popular agenda in the economic,...
The word globalization finds its way into many commentaries these days, in different ways and diff...
Fairclough (2003) argues that there is a discourse of globalization - one in which globalization is ...
The rapid development of the globalization of business has caused an increase in competition in th...
The rationale for multinational corporations is the creation and sustenance of global networks to in...
In the process of globalization, many transnational corporations have emerged and there is more of t...
Today’s discussions on globalization are more alive and controversial. As is acknowledged as a fact,...
Abstract: This article analyses the main world transnational companies (TNCs) and the impa...
The rationale for multinational corporations is the creation and sustenance of global networks to in...
After exploring the meaning of globalization at different levels: world, country, industry, company ...
The phenomenon of transnationalisation and multinationalisation evokes just the differences between ...
The concept of globalization has become a shorthand for making sense of contemporary society. It ref...
Fairclough (2003) argues that there is a discourse of globalization - one in which globalization is ...
During last century, the multinational companies have become the economic main actor in the world ma...
This presentation will look back at how large corporations have shaped global governance in the past...
At the dawn of the new millennium, globalisation has become the most popular agenda in the economic,...
The word globalization finds its way into many commentaries these days, in different ways and diff...
Fairclough (2003) argues that there is a discourse of globalization - one in which globalization is ...
The rapid development of the globalization of business has caused an increase in competition in th...