Importing coconut oil from Vietnam to Finland

The main goal of this Bachelor’s thesis is to clarify the coconut oil production chain and importing process for it into Finland and some others EU countries. The benefits of coconut oil products for food industry are included, which is popular in Finland because of its healthy advantages. Moreover, the benefit of using coconut oil as beauty products is mentioned as one good point which is now trendy in Asia but not yet popular in Europe. In this thesis, the knowledge and information is gathered to provide a different perspective of coconut oil. There are sectors which could be seen as main requirements for importers. It is included the production chain and quality control specifically for food products, also the importing process with labels and legislation of EU standard. The export and import activities in Vietnam and Finland are explained in the thesis so the readers can have a clearer insight about the markets and the trade opportunities between these two countries. This thesis also clarifies and analyzes the economic, educational, ecological, ethical and aesthetic perspectives when importing coconut oil to Finland. Last but not least it discusses the opinions and views from the experts who have knowledge and experience of coconut oil from Vietnam and Finland as well as of the product’s both advantages and disadvantages. Qualitative research methods are used for this thesis by interviewing experts and concluding the data in a SWOT analysis. This thesis can provide a company or exporter in Vietnam with useful information to see the potential of their products out of the home country, and also can support the entrepreneurs in Finland in particular and others EU partners in general to find advantages of importing these products into their markets