Survey on sociodemographic factors that influence consumer attitudes to food products and safety

The aim of the study – to find out how socio-demographic characteristics (sex, age, education and residence) effect consumer attitude to food products and food safety. Conclusions of the study: 1. Significant consumer attitudes towards food products and their safety have not been established. Food properties, which always draws consumers attention was freshness (women 81.1%, men 59.3%) and shelf-life (77.4% women, men 58.7%) (P 0.05). Men (20.3%) more often than women (14.3%) would like to see the food label information about the product. 3. Urban population is more interested in discounts (47.6%) and prices (45.9%), while residing in the village – more in food composition (45.6%) than the price (37.0%). Provide particulars suggest that some resident prejudge food insecure the greater likelihood of product purchase, as all the different place of the residence of the respondents had to buy insecure food. 4. Consumer with higher (52.5%) and bachelor or master degree (52.7%) often read an information about food composition on the label higher (P 0.05). 5. The analysis of a questionnaire showed that food prices are always relevant to the youngest (20-30 yr. 42.5%) and senior (over 61 years. 34.5%) respondents (p on 56 3%) (p