Yield management systems focus on the appropriate amount and depth of rate categories to maximize revenue for lodging properties. However, it is the interaction between reserva-tionists and consumers that determines the room price. This study identified and compared different levels of discounting among various lodging companies. The findings should as-sist managers in benchmarking the current discounting practices in lodging companies
In the age of e-tourism, the Internet makes hotel room rates more transparent to customers. It is wi...
AbstractSince Airbnb opened in 2008, renting private accommodation has evolved into a strong market ...
The central focus of this study is to provide an empirical explanation regarding the efficacy of the...
Yield management systems focus on the appropriate amount and depth of rate categories to maximize re...
This case study provides an empirical assessment of the relationship between discounting hotel room ...
The long-running debate over whether hotels should discount room rates to boost financial performanc...
The long-running debate over whether hotels should discount room rates to boost financial performanc...
This study assesses the process of making pricing decisions, specifically discounts, in the lodging ...
Hotel managers have long toiled over a course of action that would help them preserve hotel revenue ...
This case study provides an empirical assessment of the relationship between discounting hotel room ...
The central intent of this econometric case study analysis is to examine the relationship between di...
This chapter provides a theoretical framework that investigates the fundamentals of discounting, and...
103 p.In today's competitive business environment, quality is becoming an increasingly important iss...
Due to copyright restrictions, the access to the full text of this article is only available via sub...
One of the key issues facing hotel marketers is how to rationalize room rates and availability throu...
In the age of e-tourism, the Internet makes hotel room rates more transparent to customers. It is wi...
AbstractSince Airbnb opened in 2008, renting private accommodation has evolved into a strong market ...
The central focus of this study is to provide an empirical explanation regarding the efficacy of the...
Yield management systems focus on the appropriate amount and depth of rate categories to maximize re...
This case study provides an empirical assessment of the relationship between discounting hotel room ...
The long-running debate over whether hotels should discount room rates to boost financial performanc...
The long-running debate over whether hotels should discount room rates to boost financial performanc...
This study assesses the process of making pricing decisions, specifically discounts, in the lodging ...
Hotel managers have long toiled over a course of action that would help them preserve hotel revenue ...
This case study provides an empirical assessment of the relationship between discounting hotel room ...
The central intent of this econometric case study analysis is to examine the relationship between di...
This chapter provides a theoretical framework that investigates the fundamentals of discounting, and...
103 p.In today's competitive business environment, quality is becoming an increasingly important iss...
Due to copyright restrictions, the access to the full text of this article is only available via sub...
One of the key issues facing hotel marketers is how to rationalize room rates and availability throu...
In the age of e-tourism, the Internet makes hotel room rates more transparent to customers. It is wi...
AbstractSince Airbnb opened in 2008, renting private accommodation has evolved into a strong market ...
The central focus of this study is to provide an empirical explanation regarding the efficacy of the...