Add to ORKGIn this paper, we investigate two typical and important social commerce platforms in China :taobao.com and wechat. We examine the general structures of taobao and wechat separately to figure out the following questions: (1)what are the mechanisms of these two types of social commerce model through which the value is created; (2)How social media can affect consumer’s urge to buy impulsively; (3) Does the trait of information have interaction effect on the buyer-seller relationship; (4)The social commerce model is a meteoric businesse model or not.Following the reasearch of two types of social commerce model, we investigate the ecosystem of social e-commerce to figure out its advantages and disadvantages comparing to the traditional one
With the population of social networking services (SNS) like WeChat, they have emerged as an increas...
This is the author accepted manuscript. The final version is available from the publisher via the DO...
This paper studies a pioneering venture of integrating e-business with social network platforms and ...
We examine an emerging user self-regulated business model that is nowadays very popular in China – W...
In recent years with the development of social media, a variety of business forms have also develope...
This article examines the social-commercial activity of microcommerce ( wei shang), which has become...
WeChat is a widely used multi-functional social media platform in China. The increasing number of We...
The study aims to explore the heterogeneity of online interactions in the online community. Drawing ...
With the significant development of Internet,and the popularity of Internetmarketing platforms on po...
With the changes of the times, the internet is becoming increasingly important and mobile phones hav...
With the development of electronic commerce, the number of online consumers increase a lot. Consumer...
E-commerce has become widespread across the world and it has adjusted imperceptibly the lifestyle of...
As the most prevalent social media platform in mainland China, WeChat enables interpersonal communic...
In my thesis I set out to explore communications of Frequent Flyer Programs (FFPs) on Chinese social...
Problematisation Previous study has indicated that social media is an effective marketing tool. More...
With the population of social networking services (SNS) like WeChat, they have emerged as an increas...
This is the author accepted manuscript. The final version is available from the publisher via the DO...
This paper studies a pioneering venture of integrating e-business with social network platforms and ...
We examine an emerging user self-regulated business model that is nowadays very popular in China – W...
In recent years with the development of social media, a variety of business forms have also develope...
This article examines the social-commercial activity of microcommerce ( wei shang), which has become...
WeChat is a widely used multi-functional social media platform in China. The increasing number of We...
The study aims to explore the heterogeneity of online interactions in the online community. Drawing ...
With the significant development of Internet,and the popularity of Internetmarketing platforms on po...
With the changes of the times, the internet is becoming increasingly important and mobile phones hav...
With the development of electronic commerce, the number of online consumers increase a lot. Consumer...
E-commerce has become widespread across the world and it has adjusted imperceptibly the lifestyle of...
As the most prevalent social media platform in mainland China, WeChat enables interpersonal communic...
In my thesis I set out to explore communications of Frequent Flyer Programs (FFPs) on Chinese social...
Problematisation Previous study has indicated that social media is an effective marketing tool. More...
With the population of social networking services (SNS) like WeChat, they have emerged as an increas...
This is the author accepted manuscript. The final version is available from the publisher via the DO...
This paper studies a pioneering venture of integrating e-business with social network platforms and ...