Kajian finansial budidaya jeruk di wilayah pemerintah kota jambi (studi kasus di kelurahan penyengat rendah kota jambi)

The purpose of this study was to analyze the feasibility of orange farming in term of the minimum scale of farm allowing the farmers to achieve or maintain a certain level of wealth. This descriptive case study applied in Penyengat Rendah, Jambi. This study revealed that using normal criteria of long term investment, i.e. net present value and internal rate of return, the project was considered to be acceptable. The existing condition of orange farming in Jambi was not suitable to develop, due to its low contribution to the farmer’s level of wealth 20,4 %. However, the contribution of recommended farming activity to the farmer’s level of wealth was 66,29 %. From the analysis it was founded that through the existing condition of orange farming, the feasible land area should be more than 1,18 ha. On the other hand, through the recommended condition of orange farming, the feasible land area would be more than 0,36 ha. For this, the farmer’s were expected to establish the suitbale farming condition to obtain the optimal revenue. Through the level of welth analysis using the indicators of SUSENAS 2001, it was shown that about 60 % of respondents came from the middle class society