An (r,s)-formation is a concatenation of s permutations of r letters. If u is a sequence with r distinct letters, then let Ex(u,n) be the maximum length of any r-sparse sequence with n distinct letters which has no subsequence isomorphic to u. For every sequence u define fw(u), the formation width of u, to be the minimum s for which there exists r such that there is a subsequence isomorphic to u in every (r,s)-formation. We use fw(u) to prove upper bounds on Ex(u,n) for sequences u such that u contains an alternation with the same formation width as u. We generalize Nivasch's bounds on Ex((ab)[superscript t],n) by showing that fw((12…l)[superscript t]) = 2t − 1 and Ex((12…l)[superscript t],n) = n2[superscript [1 over (t−2)!]α(n)t−2±O(α(n)t...