An experiment of audience awareness effects on college students\u27 argumentative writing

This experimental study explored the effects of different levels (imagined audience vs. interactive audience) and timing of audience interaction (during planning vs. revision) on undergraduate students’ self-efficacy and quality of argumentative writing. A total of 138 students from four undergraduate educational psychology courses participated in this study. Three conditions were compared: imagined audience, interactive audience during planning and interactive audience during revision. Results showed that students interacting with audience during revision produced significantly more argumentative elements (below level 1 reasons of opposing view) and had higher self-efficacy for audience awareness than the other two conditions. Students’ cognitive load and audience-related strategies utilized during the writing task were also explored. Findings generally showed that audience-related strategies and distribution of cognitive resources during different stages of writing are likely to be associated with differences in writing performance