Business Models, Imitations and the Performance of Entrepreneurial Firms

In this study, we unpack the radical, incremental innovations, and imitations in business models (BMs) of entrepreneurial firms, addressing the question of how each of these activities affects firm performance at a micro-level. Through a multi-case study of BM innovations/imitations in two entrepreneurial firms representing the emerging phenomenon of business model innovation, we find that, defended through continuous incremental innovations, a successful radical innovation may contribute to establishing a long-term competitive position. On the other hand, rapid imitation ensures a quick reaction to competitors, which may positively affect firm performance in the short-term. An exploratory theoretical model, based on innovation and entrepreneurship theory, is proposed to map out the impact of BM innovations/imitations, as well as the moderators that determine their success or failure